Posts tagged Toronto

Wednesday, November 27th, 2013

Helping Torontonians Plan Their #ExitStrategy

Together with Hailo Toronto, we’ve teamed up to make this the safest party season yet by giving away $1,000,000 in taxi credits!

What's you exit strategy.png

For the month of December, you can receive a $10 taxi promo code at one of the participating bars and restaurants listed below:

Aria Entertainment Complex
108 Peter Street

Artful Dodger
10 Isabella Street

Betty’s
240 King Street East

Black Bull Tavern
298 Queen Street West

Boston Pizza
16A Leslie Street

Bull & Firkin
1835 Yonge Street

Churchmouse & Firkin
475 Church Street

Crocodile Rock
240 Adelaide Street West

Drake Hotel
1150 Queen Street West

Firkin on Yonge
207 Yonge Street

Fox & Fiddle
11 Fort York Boulevard
188 Laird Drive
865 York Mills Road

Fox & Firkin
51 Eglinton Avenue East

Friar & Firkin
160 John Street

Gull & Firkin
1963 Queen Street East

Hard Rock Café
279 Yonge Street

Hemingway’s
142 Cumberland Street

The Hideout
482 Queen Street West

Hoops
125 Bremner Boulevard
735 Queen Street West
458 Yonge Street

Jack Astor’s
10 Dundas Street East
74 Front Street East

Loose Moose
146 Front Street West

Lou Dawgs
589 King Street West

McSorley’s
1544 Bayview Avenue

Mick E Fynn’s
45 Carlton Street

Paupers Pub
539 Bloor Street West

Pheasant & Firkin
1999 Avenue Road

Rally Sports Bar & Smokehouse
1660 O’Connor Drive

Rock Lobster
110 Ossington Avenue

Rogue Tavern
284 Richmond Street East

Rivoli
334 Queen Street West

Scallywags
11 Saint Clair Avenue West

Shoxs
2827 Dundas Street West

Stones Place
1255 Queen Street West

Strathcona Pub
60 York Street

Tequila Jacks
184 Pearl Street

Upfront Bar & Grill
106 Front Street East

Wayne Gretzky’s
99 Blue Jays Way

Zanzibar Tavern
359 Yonge Street

To redeem the credit, simply download the free Hailo taxi app on your iPhone or Android and enter the special promo code to get $10 off your next ride.

What’s your #ExitStrategy

Molson Coors Hailo Toronto Holiday Campaign 2013

Tuesday, June 4th, 2013

Corona paints the town red…blue, orange, purple & more

Corona_PaintParty_052013_LR_T_C0009

On Friday, May 31st, Corona hosted a giant paint party in the heart of Toronto at Yonge-Dundas Square. Over 7,500 people RSVPed for the event on Facebook to experience what it means to #LiveMasFina at one of the largest paint parties in Canada!

 Corona_PaintParty_052013_LR_T_C0002Corona_PaintParty_052013_LR_T_C0004

Together with our community of fans, we painted, danced and celebrated. People came in as blank canvases and left as works of art!

Corona_PaintParty_052013_LR_T_C0006 - Cropped

Want to join us? The next paint party is happening in Montreal on June 14th.

Keep Living Mas Fina!

Friday, May 3rd, 2013

Spring Has Sprung

sun over lake

The sound of morning birds high in the trees singing their early morning calls…toss and turn at 453 am…dog out to do it’s business…coffee on and i thought, “why not sit down and write a spring blog”. After all, three days of 20 degree + celsius and it actually feels like spring has sprung in Toronto. I must also admit that some other factors contribute to this overwhelming shift in season for me. Obviously with the NHL playoffs commencing this week, after what might have been a lost season, the city is truly excited. I was blown away by the sea of blue and white downtown and on the subway on Wednesday night. Love to see the community spirit. As a partner with the Toronto Maple Leafs and Montreal Canadiens we actually celebrated a little playoff BBQ at our head office on Tuesday, just to get the team in the spirit of spring playoffs. Our President Stewart Glendinning and Chief Legal and People Officer Kelly Brown and fellow leadership team members helped host staff over the lunch hour…a little competitive spirit added of course. And we can’t forget our third sponsored club in the first round of playoffs of course - Ottawa Senators.

Stewart and Kelly hosting

Stewart and Kelly hosting

And then of course there is the return of the summer rep. Gosh, 32 years ago I sat in a similar seat as a young representative from northwestern Ontario. It was the summer of the Jeux Canada Games in Thunder Bay. What a grounding experience that has carried friends and memories for me across my entire 29 career at Molson Coors. A toast to our returning summer reps and those who have just joined us. I know that they will represent us well at events and promotions coast to coast to coast and always flying the responsible choices banner as they go about their business.

summer reps

Another sign of spring is the annual Randstad awards night. Randstad does a great job at reaching out to 7000 prospective employees across the country to assess the attractiveness of 150 employees. Proudly Molson Coors ranked eleventh this year. A special treat this year was Debbie Travis presenting her “ten commandments” for success. Inspiring and entertaining to say the least !

debbie travis

A toast to our employees and all that they do to carry the passion, commitment and drive for our business…over the past 227 years. Now that’s heritage. Naturally we are nothing without those who carry our products to market and the beer drinkers who support us at the taps, retail store or your favourite drinking occasion. We appreciate and value your business.

Economic Club Toast_n

And of course the beer business and all that we face in regulations, taxes, mark ups. Provincial budgets are another sign of spring and the Ontario budget was filed yesterday by the Wynne government in Ontario. Good news for beer drinkers and customers in Ontario is that there is not any increase in the beer taxes. Now that’s worth a toast on a sunny day at the legislature with blossoms in bloom at the memorial to Queen Victoria !

spring blossoms at leg

Another sign of spring is the renewed commitments to community. Across this great land we engage with community leaders in so many ways. Whether they are local festivals and events designed to instill community spirit and celebrate the arts, local sports events and team get togethers or support for a charity or not for profit of choice. The Beer Store in Ontario will be undertaking their annual drive for Leukemia. Hats off to them and their union membership and Beer Store customers who donate their empties and the difference that they make in our community. May 25th and 26th please donate your empty deposit refunds.

Perhaps you have a thought on spring being sprung. I hope you’ll share it. A toast to you and yours this spring weekend. No doubt we’ll all be seeking a patio, a television screen to watch playoffs and some great quality time with family and friends as the weather warms. Cheers to a great wrap to the week and start to the weekend. @MolsonFerg

Saturday, April 21st, 2012

Molson M Supporting the Arts in Canada

Molson M Turning Tweets into Art

Molson M  

Do you love the arts? If so, Molson M has a unique opportunity for those in Twitterville to BE the art with its new campaign to support Canadian Art Foundation.

Here’s how it works: Over the next four weeks, the brand is asking all twitterers over Legal Drinking Age to use the hashtag #MolsonM_Art in their tweets. Each use of the hashtag will trigger a $1 donation to the Canadian Art Foundation, and get your twitter handle painted onto a giant outdoor mural in downtown Toronto.

“The goal of this project is to celebrate artistry and mastery. Whether it’s paint to canvas, chisel to stone or pen to paper, artistry is a beautiful blend of precision and passion. Molson M is made with this level of care and it represents our mastery of brewing,” says Dave Bigioni, Senior director of Marketing at Molson Coors Canada. “With this project, art lovers, beer drinkers, passers-by – any Canadian – can play a real part in bringing art to life and showing their support for art in Canada.”

“The Canadian Art Foundation provides a destination for artists and art enthusiasts to connect and be inspired by art. The Molson M collaborative approach to art does just that,” says Ann Webb, Executive Director of the Canadian Art Foundation. “The mural will be a wonderful mix of global and Canadian artistic talent, and the generous support of Molson M will help us carry on our work to nurture more local, national and global visibility for the extraordinary artistic talent in Canada.”

Those who participate can start looking for their handles on the 40-feet-high by 100-feet-wide painted mural at the corner of King and Church streets in the next week or so.

Tweet away ! Cheers. @MolsonFerg

Thursday, September 22nd, 2011

Cleaning up Canadian Shorelines with Molson Canadian Red Leaf Project

September continues on and it’s a busy one at Molson Coors as we host 12 Molson Canadian Red Leaf Projects across Canada in partnership with the Great Canadian Shoreline Cleanup.

Thank you to all volunteers who took a few hours of their weekend and got their hands a bit dirty.   Reports and photos are coming in this week from each event…details from Toronto and Calgary first. Cheers.

Woodbine Beach Park, Toronto

Molson Canadian Red Leaf Project/Great Canadian Shoreline Cleanup - Woodbine Beach Park, Toronto

Approximately 300 volunteers gathered to clean up the shoreline and surrounding area of Woodbine Beach Park.  We collected 677 kilograms of garbage! The hardworking Molson Canadian Red Leaf volunteers did some “good” and then received some “awesome” with tickets to the Casby awards!

Molson Canadian Red Leaf Project/Great Canadian Shoreline Cleanup - Woodbine Beach Park, Toronto

Elbow River, Calgary

Red Lead Shoreline Clean up - Sept 17, 2011 - #2

40 volunteers gathered to clean the Elbow River Pathway in Calgary. Over 35 bags of garbage were collected by Molson employees and Red Leaf Project Volunteers.

Molson Canadian Red Leaf Project/Great Canadian Shoreline Cleanup - Elbow River, Calgary