Monday, February 4th, 2013
Greetings for 2013 from the Molson Coors Community Blog. @MolsonFerg here. based in Canada. I’ve been involved with this blog in one way shape or form from its start back in 2007. We tended to speak all things community in Canada and have enjoyed being engaged and involved with so many of our community partners and projects through the blog. It has also been a great platform for our employees to shout out or for us to shout out about the great work that our employees do in their communities. We migrated “location” of the blog to the Molson Coors central web site a year ago. Since then I must admit that the Canadian team has held back on some of our posts, given that they might have felt just a little to Canada centric. Given that our audience now is more global, we felt we needed to be more selective of what we posted, so as not to cause too much spam like content on the blog. We are now in the midst of talking amongst the team on how we are going to utilize the blog to continue to tell stories about community and Molson Coors efforts across our business around the world in areas of corporate responsibility and community engagement.We call this Our Beer Print. SO…we would love to hear from you on what you find interesting, appealing, informing or intriguing by way of this blog. Thanks for taking the time to post some thoughts here or back at me on Twitter or via email. Thanks for your continued interest in Molson Coors and all things beer. Cheers to a great week. @MolsonFerg
Thursday, November 18th, 2010
Proud to Play our Part…
Just so inspiring to see a day full of panelists and speakers engaging on social media and corporate social responsibility. At Molson Coors we’re proud to play our part as we focus on responsible choices, water and community as key efforts related to our corporate responsibilty initiatives.
The Mont Tremblant Forum today hosted by NATIONAL Public Relations. The theme was Social Media and CSR. I had the distinct privilege of sitting on a panel with @RealizedWorth , @melissashin ,@celesahorvath and Rick Peterson from Gildan. @DenisCoderre was our moderator and did a great job as the audience may have expected.
Martin Smith @justmeans did a great job kicking off t he morning with a refection of his story of a company that is focussed on doing business better…around the globe. Loved his reference to the “democratization of information”…the true movement of what social media is all about.
Hats off to Eric Tetrault and the entire NATIONAL Public Relations team for staging the event and generating a terrific round of conversations and engagement. Cheers @MolsonFerg
Friday, April 16th, 2010
I’m taking a page from @chrisbrogan regarding the follow friday #followfriday posts and activity and shouting out a few folks on twitter that may be of interest to beer drinkers and others following Molson Coors Canada and our beers.
@ohlmedia are leading up to their May playoff runs towards the Memorial Cup being held in Brandon this year. @MolsonCanAmp is the Molson Canadian Amphitheatre located at Ontario Place in Toronto and the hotbed of great concerts all summer long. A big welcome to Canada’s Women’s Hockey team member Jennifer Botterill @jenbotterill. Jennifer is assisting Molson Coors in spreading the good word on responsible choices in Canada. @imagin8tr is Billie Mintz, a colourful and extraordinary documentarian with whom we provided support for his recent message in the bottle episodes promoting responsible drinking messages. The story is very compelling and personally heart wrenching in this case as Billie lost a cousin in a tragic accident a couple of summers ago. Turning now to Tyler at @NHLdigest…a banker by day but totally enthrawled in all things hockey…no doubt he’ll have lots of posts and conversations as hockey playoffs unfold. I would be remiss if I didn’t highlight some of the people on the Molson Coors team who are tweeting on a regular basis…@MolsonTonia who is looking after all of our community relations (and its one big community and getting bigger) for Molson Coors in Canada, @MolsonCaroleB in public affairs and working community and government relations and responsible choice projects, @MolsonBryan who heads up gr/pr in western Canada @MolsonMoffat…leading External Communications in Canada @MolsonMarieke who heads up Public Affairs in Quebec, @MolsonMonique that is a long time steward of our community relations activities and liaison with the Montreal Canadiens and their Alumni, @MolsonMH tackling external communications in the Quebec market @MolsonFK in brand communications and community outreach @MolsonAmir who leads a lot of our community and CR initiatives in Canada as well as GR (Government Relations by the way) @MolsonSeb who leads our internal communications work and employee tools for communicating @MolsonRoss who leads the infrastructure and digital tools for our business @MolsonGraeme who’s managing a lot our connectedness with “Molson Insiders“. OK…I’ll stop there. Hopefully this approach is more helpful than just plunking a lot of @’s into one tweet. Thanks to @Chris Brogan for the recommendation. Cheers to a great weekend everyone. @MolsonFerg
Sunday, October 11th, 2009
As this beautiful Sunday of the Canadian Thanksgiving weekend unfolds, (in Toronto that is…I know northwestern Ontario has had snow…no doubt they are enjoying a warm fire and a good magazine, book or clearing of emails…the west looks pretty chilly and the east still above zero with their autumn Maritime weather) it is great to raise a glass to all that we have to be thankful for. As families, friends, neighbors and acquaintances gather for turkey and trimmings, and a nice cold glass of beer (lots to choose from in the Molson Coors portfolio folks) we can raise a glass to our country Canada, it’s people and the multitude and diverse communities and cultures that it represents. Its also a time of celebration as is sure the case to be at the Kitchener Waterloo Oktoberfest this weekend. It is just one of the multi cultural events that celebrates heritage from another land but brings it home to Canada as we celebrate together as Canadians in our cultural mosaic. Let us also remember on this weekend those who are less fortunate and who can use a hand out or a hand up to make their day a little more comfortable. I’m mindful of the challenges that food banks across the country face in times of economic difficulty. We can all play a part by making a donation to our local foodbanks. So many can be helped if we channel our efforts this way. Thanks for helping to make a difference for someone in need.
Happy Thanksgiving Canada from all of us at Molson Coors Canada. @MolsonFerg