Molson BC sales staff volunteering in Victoria at the Salvation Army’s Beacon Bus
Molson BC sales staff volunteering at the Salvation Army
Molson BC sales rep Craig Di Rocco helps prepare dinner at the Salvation Army
Molson BC sales rep Jeremy Kaleniuk, District Sales Manager Lynda Perovich and Field Marketing Manager Tim Cowley prepare dinner at the Salvation Army in Victoria.
Over 40 of Molson’s BC sales staff and management took a break from their sales conference in Victoria on April 10 to help give back to the local community by volunteering at the Salvation Army homeless shelter and its Beacon Bus mobile unit. Fifteen of the Molson staff remained at the shelter and prepared and served dinner to 80 of Victoria’s most vulnerable citizens while the other 25 traveled to Blanshard Court, one of Victoria’s most marginalized housing developments, to serve hot food and distribute donations.
Fuelled by our incredible success at our National Sales Conference in February, where Molson employees raised over $90,000 in one morning to support Raising the Roof, BC sales staff contacted Volunteer Victoria looking for opportunities to support the community during their April sales conference. By working directly with Volunteer Victoria and the Salvation Army, local Molson sales associate Tye Spicer was able to organize a volunteer effort that was very meaningful to those most in need in the Victoria community.
I was one of the fifteen who helped prepare and serve dinner at the Salvation Army and it was a very meaningful experience for all of us there - the teamwork and camaraderie exhibited by the BC sales team was amazing. Many thanks to Tye, Volunteer Victoria and the Salvation Army for their assistance in creating this opportunity to give back!
Well, Earth Hour is over, and what a success it was! I spent my Earth Hour at Molson, watching the brewery and offices go dark. Above is a picture of the brewery, just after 8:00 p.m. It was still a little bit light outside, so I took another couple shots closer to 9:00 p.m. (below), when it was really dark!
The offices were just as dark as the brewery, so I decided to wander around with my little video camera and take some clips.
Thanks to everyone for making Earth Hour such a success at Molson. It was wonderful having so much enthusiasm for climate change awareness — let’s keep it going!
Molson’s Earth Hour task force in action. The team went around on Friday afternoon to make sure each office, room, desk, etc. was Earth Hour Certified.
Above from left: Carole Berry, Sebastien Charbonneau, Denise Walter
Earth Hour is just about here, and Molson is ready to go! Nation-wide, our breweries and offices are shutting down their lights on Saturday from 8-9 p.m.
Here in Toronto, we’re planning some great things to get everyone involved and aware of how Molson is participating in Earth Hour. On Friday, our cafeteria will be serving a Earth Hour Lunch! Only cold, raw food….and lights off (where safe, of course). No power will be used to cook the lunch.
We have also created an Earth Hour ‘task force’ — a group of Molson volunteers will be going around the offices on Friday afternoon, making sure each office, desk, room, etc. is Earth Hour Certified.
Molson Sales Manager Frank Ivankovic is one of six Molson employees who are volunteering their time and knowledge, becoming mentors to six Queen’s University students enrolled in the corporate social responsibility certificate program. The students have selected charities with challenging issues that will be tackled by the mentor/student teams.
Frank is working with Sara Ross on her Baycrest Hospital project. They will be working together to draft a marketing plan that will address brand issues faced by Baycrest Volunteer Services Department.
We had a great turnout at Edmonton’s City Hall yesterday for a press conference with Mayor Stephen Mandel who, along with representatives from the major sponsors, announced the nominees for the various awards for the Mayor’s Celebration of the Arts, which is being held at the beautiful Winspear Centre on April 7th. Molson is proud to be sponsoring the Molson Award for Excellence in Artistic Direction, which recognizes an individual who has demonstrated their commitment to the arts by challenging the current notion of arts and advancing the boundaries of artistic direction. The nominees for this award are Dana Andersen, Danielle LaBrie, John Kirkpatrick and Tom McFall. All of the nominees have contributed greatly to and helped shine a spotlight on the progressive and visionary Edmonton arts community. We look forward to announcing, and celebrating with, the winner of the Molson Award for Excellence in Artistic Direction on April 7th.
