I know @MolsonTonia will do a more formal update BUT…30 days with an itchy upper lip is a mild inconvenience compared to the challenge that many men face in beating back cancer in their lives. Mo-Bros at Molson Coors in Canada stepped up this month in a big way. This awareness was also shared by a number of Mo-Sistas at Molson Coors in Canada who joined the campaign to raise awareness and funds during the month. We were also supported by the Rickard’s brand in raising public awareness for this important cause. All said and done the Molson Coors team can proudly shout out our achievement of raising over $184,000.00 to support Movember in Canada. Thanks to all of those colleagues, family, friends and business associates for taking the time to participate and or cash from your pockets to make a difference. Cheers to making a difference in men’s health and to promoting active lifestyles. @MolsonFerg
Posts tagged causes
When Kevin Harrison and Sylvie Lapointe approached us two years ago to consider partnering on the Wheelchair Dare, it raised to my attention, the critical need for greater awareness about the battle that physically challenged persons meet, day in day out. As Molson Coors Canada focuses on charitable giving in support of “active lifestyles”, it was apparent to our team that the Wheelchair Dare for Muscular Dystrophy could raise awarness about this debilitating disease as well as how we can help those physically challenged to have greater access and ease in their day to day lives.
Our Molson Coors Wheelchair Dare team this year will take to the chairs on Monday May 16th. Our President and CEO Dave Perkins will lead the way, along with Chief Legal Officer Kelly Brown, VP of Marketing Assets Judy Davey, Chief Sales Officer Nigel Tordoff…and me to bring up the rear!
Thanks to the terrific support from my co-chair (pardon the pun) John Tory and Newstalk 1010 along with Anthony Farnell and the terrific team at Global Television we will kick off the campaign on May 16th at South of Temperance in downtown Toronto. Be sure to take in the “live remote” action of our newsmaking partners and drop by to experience some of our new innovations …Molson M and Molson Canadian 67 Sublime. We’ll make this a fun filled afternoon and a great start to the campaign to raise funds and awareness for MD Canada.
You can support the Molson Coors Wheelchair Dare team in a couple of ways. You can create your own team at your place of work. If you’d like to make a donation you can do so on the Molson Coors Canada team site. Or, if you are wondering what to do with those digital photos just sitting on that chip that never gets looked at, you might wish to create your own photobook and use the special promo code, Rich Bassett and the kind folks at Photobooks will donate proceeds to MD Canada.
Thanks to all for your support of this effort and all those things that you do in the greater community.
Special thanks to Ontarians for your generosity on May 23rd. Pictured here are NickPortcellato from Sleeman, Member of Provincial Parliament for Guelph, Liz Sandals – Ken Campbell from Molson and Chair of theThe Beer Store board and District Manager for The Beer Store Catherine Turchyn. Thanks also are extended to many MPP’s, MP’s, Mayors and Councillors who came out and rallied support for the cause.
Through the Beer Store bottle drive you have helped raise $830,007.68 for Leukemia and Lymphoma Research. This initiative is the third year that The Beer Store management and staff have joined with the Beer Store employees UFCW local 12R24 and generous Ontarians who donated a portion of the deposit for beverage alcohol containers in Ontario. Just over $650,000 was raised last year. This is a huge jump in success for the campaign. Along with The Beer Store and Local 12R24, beer industry companies participating included Molson, Labatt, Sleeman and Moosehead. Hats off to all that participated. @MolsonFerg