Posts tagged blogging

Monday, February 4th, 2013

Blog About What…Let us Know Your Interest

Greetings for 2013 from the Molson Coors Community Blog. @MolsonFerg here. based in Canada. I’ve been involved with this blog in one way shape or form from its start back in 2007. We tended to speak all things community in Canada and have enjoyed being engaged and involved with so many of our community partners and projects through the blog. It has also been a great platform for our employees to shout out or for us to shout out about the great work that our employees do in their communities. We migrated “location” of the blog to the Molson Coors central web site a year ago. Since then I must admit that the Canadian team has held back on some of our posts, given that they might have felt just a little to Canada centric. Given that our audience now is more global, we felt we needed to be more selective of what we posted, so as not to cause too much spam like content on the blog. We are now in the midst of talking amongst the team on how we are going to utilize the blog to continue to tell stories about community and Molson Coors efforts across our business around the world in areas of corporate responsibility and community engagement.We call this Our Beer Print. SO…we would love to hear from you on what you find interesting, appealing, informing or intriguing by way of this blog. Thanks for taking the time to post some thoughts here or back at me on Twitter or via email. Thanks for your continued interest in Molson Coors and all things beer. Cheers to a great week. @MolsonFerg

 

Friday, December 3rd, 2010

Retrospect on creating Molson Coors Community Blog…cheers

Always fun when people ask about our blog. How did it start and why do we do it? It started because our team really felt that we just weren’t breaking through traditional media with all the great things we are doing in communities. After 224 years, we’re truly proud of the difference that we can make in connecting with Canadians in their communities coast to coast to coast. http://blog.molson.com/community/ helps us be in conversation and connections with Canadians. I was most inspired by “Naked Conversations” by Scoble and Israel…to get on with doing it the “right way” in early 2008. Always open to suggestions on how people think we can improve our conversations and presence in social media. Cheers @MolsonFerg