Saturday, February 2nd, 2008
Molson Responsible Choice Television Creative
Here’s To Responsible Choices - Taxi Creative 2008
Molson Responsible Choices television creative will run on various hockey telecasts starting early in February. The creative reinforces the important choice of not drinking and driving by celebrating those people that make the choice to pay the fare rather than paying the price.
The ad has been produced in both English and French and will run across all markets in Canada.


