Sunday, October 13th, 2013

Canadian Thanksgiving…Cheers to Family and Friends

Thanksgiving Colours
As the fall colours explode with abundance, even a “colour blind” person like me can see the wonderful contrast that autumn’s magic brings to our countryside. Naturally boulevards in the urban centres are beautified as well, but the magnificence of colour in autumn is certainly best experiences by a ride through the hills of any rural area, or a boat ride along the shores of the lakes and rivers of Canada. It is a time of thanksgiving. A time when family and friends get together for their favourite feast. Canadians tend to lean towards Turkey with all the fixings. It is a time that is caught between seasons, as we …

Thursday, October 10th, 2013

Give’R on the Water

For almost 10 years, our team in Atlantic Canada has been committed to “Give’R”, a community fundraiser that’s tagged “The Best Friday of Every Month, the Last Friday of Every Month.”
Give-R_1
For each Give’R event, a local charity or community group is selected as beneficiary, a local bar secured to host, and one of our products is selected to be sampled. Guests pay a small cover fee which goes directly to the charity, and as thanks, we provide the first sample as people arrive. The event is run in conjunction with one of our major radio partners, who send one of their on-air DJ’s to host the event.

Friday, September 27th, 2013

Celebrating Safe and Sound

This year, our Nova Scotia team partnered with the city of Halifax on both of their marquee long weekend events for Canada Day and Natal Day.

Each concert sees thousands of people show up to the Dartmouth waterfront, and while the location is ideal for hosting a concert, it doesn’t have an abundance of parking or access for those trying to get in from various locations across the city. Enter Molson Coors’ Responsible Drinking program:

Halifax-Ferry

This Natal Day, our Responsible Drinking team piloted a program with the city’s Metro Transit division, making the Halifax-Dartmouth Ferry Service free on the day of the event. Starting at 6am, and continuing on until 1:30am the following morning, …

Wednesday, September 25th, 2013

Our Beer Print successes keep on coming!

Following on the heels of our success in being named Global Beverage Sector Leader on the Dow Jones Sustainability Index (DJSI), Molson Coors learned that the good news about Our Beer Print just keeps on coming.

Yesterday, Molson Coors was named as a company leading on climate change transparency with regard to the quality of climate change data we share through CDP, the world’s only global environmental disclosure system.
Climate Disclosure Leader 2013
For the third year, Molson Coors has achieved a position of leadership in CDP’s S&P 500 Climate Disclosure Leadership Index (CDLI). This is an honor that further recognizes Molson Coors for our world class …

Tuesday, September 17th, 2013

Community and “Our Beer Print”

Ferg at taps
Français

“Community Engagement”…sounds impressive doesn’t it! With nearly 30 years at Molson Coors, I’ve come to realize that our commitment to community and desire to keep communities strong and vibrant is something that is at the heart and soul of our company. That heart and soul comes from our people and how we together help contribute to our greater community.

Let’s face it; the beer business is not something you leave at your desk at the end of the day. You take “it” home and out to your community. Whether it’s a social function with friends, an after party to raise funds for a cause, a sponsorship for …