Molson in the Community

On the above: Daniel Rivest from Molson Coors Canada serving our new Molson M

Loblaws hosted yesterday their National kick off in Toronto. More than 250 vendors share their products, programs, promotions and customer-know-how with an influential group of more than 1,400 Loblaw colleagues.

The People’s Choice is awarded to the vendor who provides the most memorable experience and useful product knowledge to help our store managers and their teams better serve our customers.  Molson presented Molson M, and won 3^rd place, (Coke 1^st, P&G 2^nd)

The booth used was the one seen at the customer launch last November. Over 2000 people came to the booth inquiring about Molson M, some waited more than 15min just to sample Molson M. 1500 Molson M were served by the Molson M hostesses. Some information pamphlet about the product were also given to every visitors.

Proceeds of $1,500 donated to President Choice Foundation …

 A big thanks to Philippe Dussault, Daniel Rivest and Prod K for making it a success!

Signed Julie Sanchez, Molson Coors Canada - Cheers and Congratulations!

For additional pictures http://www.flickr.com/photos/molsonblog/sets/72157623335917086/

Un groupe dans la magnique bibliothèque des étudiants-es

De gauche à droite: Martin Lévesque, directeur CSP Molson Coors, Monique Dépatie, chef Relations communautaires Molson Coors, Gaétan Lapointe du Vieux Shack de St-Jérôme et membre du comité de la campagne de financement du Campus St-Jérôme, Marie-Hélène Lagacé des Relations publiques de Molson Coors, Richard Groulx, chef Ventes CSP Molson Coors et Dany Berger du Vieux Shack et représentant de CIME radio

Le vendredi 22 janvier dernier, nous avons assisté, en compagnie de plusieurs centaines de personnes, à l’inauguration officielle de ce magnifique campus où Molson Coors a confirmé un investissement communautaire de 50,000$, dédié à l’aire commune des étudiants-es située au 4e étage avec une vue spectaculaire sur la ville de St-Jérôme.

Cette université pourra accueillir près de 2,500 étudiants-es.

Cliquer ici pour d’autres photos: http://www.flickr.com/photos/molsonblog/sets/72157623156145855/

Félicitations à tous ceux et celles qui, de près ou de loin, ont permis la réalisation d’un projet aussi important pour la région. Grandir débute par l’éducation – une priorité pour la communauté!

Santé et longue vie au Campus St-Jérôme de l’Université du Québec en Outaouais!

Stéphane Aubut, représentant Molson Coors des ventes de la région, bien entouré de son équipe locale composée de MM. Steve Francoeur, Bernard Ste-Croix, Michel Morin, Jonathan Dufresne, Éric-Alexandre Landry et Bruno Meunier, ont participé à un tournoi de hockey à Chandler, dans le but  d’amasser des fonds pour la Fondation le R.A.D.E.A.U., une maison de soin palliatif de la région de Gaspé. Leur contribution à cette activité de levée de fonds qui s’est tenue le vendredi 8 janvier dernier, à l’Aréna de Chandler, aura permis de remettre une somme additionnelle de 1,500$. Félicitations à toute l’équipe pour votre engagement dans la communauté et cette belle région de Gaspé! Santé!

Today @MolsonFerg and I attended the launch of GetInvolved.ca’s (an online social network for the socially conscious in Canada) Power of the  Hour campaign.  Along with 21 other Canadian Corporate companies, we announced the national volunteerism campaign with a goal to raise 2,000,000 volunteer hours in 2010.

Mike Tierney, President of UPS & Chair of the Corporate Council on Volunteering announcing hours pledge by the Council

CEO’s and senior executives representing the 22 member companies of the Corporate Council on Volunteering and non-profit partners announced the hours THEY are pledging this afternoon at the TMX broadcast Centre in Toronto – in total, Corporate Canada is pledging 814,900 hours!  Special thank you to the folks from Timeraiser/Framework Foundation for being Molson’s guests

Molson Coors Canada has pledged 6,000 hours this year which we plan to complete through our Corporate Volunteer Program (@MolsonFerg in the pic above)

The site:  Pretty cool social site that allows any individual, business or group to sign up and track their hours, adding photos and descriptions for every hour counted.  The running total of hours across Canada is always showing at the top of the site.

Other Features of the site:

• Connects to twitter, facebook, youtube, etc.  so you can share your hours/activities with your networks and friends
• Power Tools Page – resource for hour counters and change makers (find volunteer opportunities, student, non-profit and business tools, news)
• Actions Page – you can check out what other ‘counters’ are up to and if you like what they’re doing, you can add their actions to your to-do list

Packed house at the TMX Toronto Stock Exchange for the launch – Big and small businesses, community agencies, media and others in attendance

S0 – Will you stand up and COUNT in 2010? Will you make the time to volunteer?  How many hours will you pledge?

Photo L-R:  Nick Di Donato, President Liberty Entertainment, Adam Giambrone, TTC Chair, Ferg Devins, Chief Public Affairs Officer, Molson Coors Canada

Ferg, Tonia and I were up and at’em early to announce that Molson Coors Canada will help Torontonians get home safetly on New Year’s Eve once again this year.  Molson Coors will support the TTC’s free New Year’s Eve transit service, celebrating Toronto residents who choose to make the responsible choice and arrive home safely after ringing in the New Year.  The service will be offered from 12:01 a.m. (January 1, 2010) until 4 a.m. It is expected that over 100,000 people will ride the TTC during this time.

We are happy to partner with the Toronto Transit Commission, the Liberty Entertainment Group and the other sponsors to help Toronto residents make the responsible choice this New Year’s Eve.  Let TTC be your designated driver this New Year’s Eve.

This sponsorship is part of its 2009 Taking You Home for the Holidays campaign, which includes the sponsorship of free transit service on New Year’s Eve in Toronto, Ottawa, and Stratford, ON; Winnipeg, MB; and Regina, Saskatoon, Moose Jaw and Prince Albert, Saskatchewan. The campaign will also be active in Quebec through its Molson Angels, as well as in St. John’s, NL; Halifax, NS; Moncton, NB; Charlottetown, PE; Edmonton, AB; and Vancouver, BC, with the distribution of over $5,000 in TAXIGUY Dollars – the National Taxicab Currency for Canada.

What’s important to us at Molson Coors Canada,  is that our products are consumed in a responsible way by all those who enjoy them. Responsible drinking and celebrating responsible choices is something that is on our agenda 24 hours a day, 365 days a year.

Molson Coors Canada is proud to play its part to help people make the responsible choice to get home safely this holiday season, as well as throughout the year.

Cheers and Happy Holidays, CaroleB