Archive for the Community category

Thursday, October 17th, 2013

Bringing clean drinking water to Bihar

Our brewery in India is located in the state of Bihar, home to more than 100 million people. Once prosperous, Bihar is now battling issues such as illiteracy, inadequate access to safe drinking water and poor sanitation coverage. Surveys show that only 14% of households have access to a toilet facility and only 8% of Bihar’s 290 schools have water and sanitation resources.

Bihar1  Bihar2(Photo Above: President of Molson Coors International Kandy Anand, and Chairman of Cobra Beer Karan Bilimoria, inaugurating the new well in a village near our brewery in Bihta)

We wanted to improve Our Beer Print and make an impact in our local community, so our team in India partnered with Water For People to build a fresh water well down the street from our brewery. The new well opened last month and will serve 500 families with safe drinking water. Our team also built a new toilet block and hand washing facility at the local school, which is helping to improve attendance.

We are very proud to be part of this project which will save lives, improve education and reduce the number of people suffering from water and sanitation-related diseases.

What is Water For People?

Water For People Logo

Water For People looks for creative, sustainable ways to help communities build and maintain their own reliable, safe water systems. Our project is a small part of their Everyone Forever Program, which has some audacious objectives:

  • Increase water supply coverage from 57% to 100% (over 4 years)
  • Increase water and sanitation coverage in schools from 8% to 100%
  • Encourage hygiene behavior change through education

Water For People - Change That

Sunday, October 13th, 2013

Canadian Thanksgiving…Cheers to Family and Friends

Thanksgiving Colours
As the fall colours explode with abundance, even a “colour blind” person like me can see the wonderful contrast that autumn’s magic brings to our countryside. Naturally boulevards in the urban centres are beautified as well, but the magnificence of colour in autumn is certainly best experiences by a ride through the hills of any rural area, or a boat ride along the shores of the lakes and rivers of Canada. It is a time of thanksgiving. A time when family and friends get together for their favourite feast. Canadians tend to lean towards Turkey with all the fixings. It is a time that is caught between seasons, as we say farewell to summer past and enter into the autumn season. Oktoberfests abound, closing golf events, students home from their paces of study with family, families reuniting, new neighbours getting to know one another and a pause to just catch up with family and friends. So a toast to one and all to a great Canadian thanksgiving. Enjoy this time with family and friends. Cheers ! @MolsonFerg

Thursday, October 10th, 2013

Give’R on the Water

For almost 10 years, our team in Atlantic Canada has been committed to “Give’R”, a community fundraiser that’s tagged “The Best Friday of Every Month, the Last Friday of Every Month.”

Give-R_1

For each Give’R event, a local charity or community group is selected as beneficiary, a local bar secured to host, and one of our products is selected to be sampled. Guests pay a small cover fee which goes directly to the charity, and as thanks, we provide the first sample as people arrive. The event is run in conjunction with one of our major radio partners, who send one of their on-air DJ’s to host the event.

Give-R_2

Thus far in 2013, the Give’R events hosted across the Atlantic have raised more than $16,000 for local charities, highlighted by the August Give’R in Nova Scotia, a signature event each summer that takes place out at sea on the Tall Ship Silva – one of Halifax’s most recognizable sailboats.

Final August Tally:

  • 150 guests
  • $1,250 raised in 50/50 draw (with the winner donating back half)
  • $2,000 to the Leukemia & Lymphoma Society
  • 1 best night all Summer
Friday, September 27th, 2013

Celebrating Safe and Sound

This year, our Nova Scotia team partnered with the city of Halifax on both of their marquee long weekend events for Canada Day and Natal Day.

Each concert sees thousands of people show up to the Dartmouth waterfront, and while the location is ideal for hosting a concert, it doesn’t have an abundance of parking or access for those trying to get in from various locations across the city. Enter Molson Coors’ Responsible Drinking program:

Halifax-Ferry

This Natal Day, our Responsible Drinking team piloted a program with the city’s Metro Transit division, making the Halifax-Dartmouth Ferry Service free on the day of the event. Starting at 6am, and continuing on until 1:30am the following morning, anyone could access the ferry free-of-charge AND get a transfer to continue by bus the rest of the way home.

In all, the city estimates that approximately 11,000 people took part in the complimentary service!

Wednesday, September 25th, 2013

Our Beer Print successes keep on coming!

Following on the heels of our success in being named Global Beverage Sector Leader on the Dow Jones Sustainability Index (DJSI), Molson Coors learned that the good news about Our Beer Print just keeps on coming.

Yesterday, Molson Coors was named as a company leading on climate change transparency with regard to the quality of climate change data we share through CDP, the world’s only global environmental disclosure system.

Climate Disclosure Leader 2013

For the third year, Molson Coors has achieved a position of leadership in CDP’s S&P 500 Climate Disclosure Leadership Index (CDLI). This is an honor that further recognizes Molson Coors for our world class Corporate Responsibility and shows we are shrinking our negative Beer Print. Recognition of CDP Disclosure Leadership also demonstrates our focus on improving systems and transparency throughout our supply chain, driving results in efficiency and sustainability.

“We’re proud to be included in the Climate Disclosure Leadership Index, which underscores the priority we place on driving sustainability and letting our shareholders and stakeholders know how we’re doing,” said Peter Swinburn, Molson Coors President and CEO. “Increasingly, we realize the importance our positive Beer Print matters to our retail customers and brand consumers.”

For more details about our corporate responsibility efforts, visit www.molsoncoors.com/en/Responsibility