Molson in the Community

Le compte à rebours est maintenant lancé!

Nos employés-es Molson Coors, avec le leadership d’une équipe de relève d’une quinzaine de personnes, sont à organiser une activité de nettoyage des rivages de Verdun (derrière l’Auditorium de Verdun) dans le cadre de notre partenatiat avec WWF (World Wild Life Foundation) et de son initiative nationale du “Grand nettoyage des rivages canadiens”. Plusieurs de ces initiatives sont prévues d’un océan à l’autre en septembre, dont le COUP D’ENVOI chez nos collègues de Toronto aujourd’hui-même! Go Team Go!

Stay tuned! Nous aurons certainement une anectode à raconter et des photos à partager après cette grande opération de nettoyage qui aura lieu à Verdun, le jeudi 15 septembre prochain. Des autobus d’employés quitteront la brasserie dès 9h – nous n’attendons plus que le signal de départ, sans oublier le SOURIRE et la joie de vivre de nos troupes.

LAISSONS UNE EMPREINTE POSITIVE dans notre environnement, et protégeons notre eau, essentielle à la vie et au BRASSAGE D’EXCELLENTES BIÈRES!

After a summer of successful community greening initiatives, the Molson Canadian Red Leaf Project is continuing through the month of September (Water Stewardship Month at Molson Coors Brewing Company).  Red Leaf Project is a national sponsor of the Great Canadian Shoreline Cleanup (GCSC), a conservation initiative that promotes understanding of shoreline litter issues by engaging Canadians to rehabilitate shoreline areas. This fall we will be hosting shoreline cleanups across Canada as part of Molson Canadian’s ongoing commitment to give back to the land through tree planting, community park projects and shoreline cleanup efforts.

We hope you’ll get your hands a bit dirty and join us for a shoreline cleanup…and then stay for a cold beer! Cheers.

See below for the locations, and remember, if there isn’t one near you, click here to join or organize your own in your community. Hope to see you there!

Molson Canadian Red Leaf Project made it’s way back to Ontario in August.  First stop was Trinity Bellwoods Park and then Humber Bay Park in Toronto.

These were the final two Red Leaf Project events planned this year…. but then many volunteers and our facebook fans told us that they want more!  So keep an eye out this September for more Red Leaf Project events in partnership with the Great Canadian Shoreline Clean up.

Thank you for supporting this program Canada, and for doing your part to help make this awesome land even better   Cheers!

Trinity Bellwoods Park Volunteers restored and cleaned up the park, distributing mulch to an area of dry, compacted soil.  This improves the quality of the soil, provides fertilizer for trees, helps to retain moisture and prevents weeds from growing.

They also removed two garbage bags of litter and 50 yard waste bags of the invasive plant species Burdock, which out-competes native plants for sunlight and water, and grows thistles.

Humber Bay Park Evergreen and the Molson Canadian Red Leaf Project wrapped up an awesome summer of park restoration projects at Humber Bay Park West. Volunteers removed invasive plant species, and distributed mulch to newly planted Sumac trees to help improve the soil quality, prevent weeds from growing and retain moisture after rainfall.  Being a park on the shore of Lake Ontario, the area is subject to harsh winds and intense weather conditions all year round, resulting in dry, poor quality soil.

In total the group removed 4 garbage bags of litter, 9 yard waste bags of invasive species Purple Vetch and Thistles, and applied 20 cubic metres of mulch to over 400 native trees.

Last weekend the Molson Canadian Red Leaf Project was in Edmonton, AB at Kinnaird Ravine. Volunteers came out to help naturalize the ravine, planting approximately 800 native trees and shrubs including Trembling Aspen, Wolf Willow, and Saskatoon Berry.

The team did a great job and are now headed to Big Valley Jamboree this weekend!

Thanks to Global TV and City TV for joining us onsite too.

Up next…Red Leaf is coming back to Ontario with 2 events in Toronto. See you in August! Cheers.

Can’t believe we’re already halfway through the summer and halfway through our Red Leaf events!

This past weekend Molson Canadian Red Leaf Project was in London, ON.  Next up we travel West to Edmonton for a park project at Sherriff Robertson.

Huge thanks to the Red Leaf volunteers who gathered in Gibbons Park on a very, very hot and humid day. The volunteers were taught about the benefits of adding mulch (wood chips and leaves) around the base of newly planted trees and shrubs – this helps to retain moisture in hot dry months, keep weeds from growing around trees, and provides fertilizer to increase the nutrients in the soil.

The group also removed approximately 30 garbage bags full of weeds, and one bag full of litter from the park.  Thanks to everyone and have a GREAT time at Rock the Park

Molson Canadian Red Leaf Project stopped in beautiful Regina, SK and then made it’s way West to Merritt, BC!   Cheers.

Location, Regina, SK

Volunteers participated in trail building. The goal of the day was to take the first steps in creating an accessible handcycling / recreational trail in Wascana Trails Park. The group removed tall grass, thatch and the top layer of organic matter to expose what will become the trail.

The work was hard and the result was great – approximately 130 meters of 1 to 1.5 meter wide trail was started that day. Over the next eight weeks a crew of trail builders will complete the work, but the connection that these volunteers made to the park and to this new and innovative trail system – the first of its kind in Canada, and possibly North America – was substantial.

Location: Merritt, BC

Red Leaf participants came out to the beautiful city of Merritt, where we hosted a fantastic stewardship event on the Canada Day long weekend in Rotary Park.

Participants dug sod, weeded 6 garden  beds, added organic compost, mulched around trees and tidied up the park’s flower beds. They also pruned older trees, planted 4 larger new trees, topped up the gravel in the playground and cleaned up 30 bags of litter.

Though the day was hot and the work strenuous everyone put their backs into it! All went home happy with tickets to the Merritt Mountain Fest and the sincere thanks of the City of Merritt, Molson Canadian and Evergreen.

Molson Canadian Red Leaf Project was in Covehead, PEI and Sarnia, ON!  Up next…Gibbon’s Park, London, ON this Saturday and Sheriff Robertson Park in Edmonton on July 23rd!

Location: Covehead, PEI – Stanhope Place Park Project

Volunteers learned about aquatic ecosystem stewardship. The most important issue was estuary (the place where fresh water from a river, meets salt water from the ocean) rehabilitation, and removing large amounts of an invasive plant called Sea Lettuce that was choking out local fish populations. The Sea Lettuce is experiencing extreme growth due to the excess amounts of nitrates from fertilizers used in nearby farms.

Volunteers also planted 40 native trees along a stream, adding chain fences around each to protect from hungry rabbits. They battled mosquitoes to build 6 large brush silt mats to help prevent shoreline erosion and to protect the stream (and fish habitat) from excessive silt (which is soil running into the water, making in more shallow so that fish are not able to travel freely).

Location: Sarnia, ON – Canatara Park Project

Red Leaf participants learned about removing invasive plant species, and general park clean up. The team worked incredible hard to remove 60 garbage bags full of harmful invasive species (a plant called Fragmites) and 20 garbage bags full of litter polluting the park.