Walk, Run or Cab It…..Just Don’t Drive


2011 BC Liquor Store Taxi Dollar Promo

Photo of Promotional Team Member (ps – she does not bite)

Once again Lynda Perovich and  her Team of Vampires, Ghouls and Goblin’s were out to help take the bite out of a Taxi Ride by distributing Taxi Dollars at key BC Liquor Store Locations in the Richmond, BC area.

Hat’s off  to Lynda,  she has successfully promoted Molson Coors Responsible Choice TAXIGUY program for the 4th year in a row.   Lynda’s Team of Ghouls and Goblins distributed $10,000.00 worth of TAXI Dollars between the hours of 4 and 7 pm on October 30th.

In 2010 over 60% of the Taxi Dollars were redeemed which is up 7% from 2009.

Here’s to Responsible Choices!

Cheers MolsonCaroleB




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