Molson in the Community

Jennifer Botterill, 2010 Women’s Gold Medal Hockey Team and Cody Dodd, The Student Life Education Company
It’s that time of year again – students across the country are getting ready to head back to campuses.  For many students, this will be their first time living away from home and that can bring with it a lot of responsibilities.  Molson Coors Canada is doing our part to help ensure that students have the right information to make informed decisions around alcohol and other elements of a healthy lifestyle.  We’ll also be celebrating those students that are making responsible choices. You’ll find our reps at select campuses across Canada distributing rewards like TAXIGUY dollars and gift certificates for gas and groceries. It’s our small way of saying “good job” to students that are making the responsible choice.

We’ve once again partnered with The Student Life Education Company to bring our message directly to students. This year’s program theme is “Today is brought to you by last night’s choices”. We’ve got catchy posters and a calendar that covers the school year and is perfect for students to decorate their dorms with and keep track of their busy schedules. It’s full of helpful hints and information on upcoming dates/holidays related to healthy messaging.

And, we’re launching The Ultimate Day Contest.  This contest celebrates making the most of your day by making responsible decisions the night before.  Two winners will be sent on the ultimate one-day coast-to-coast experience for two.  The trip will start with breakfast in Halifax, a shopping spree in Toronto and a dinner and concert in Vancouver.  Visit www.facebook.com/theultimateday for details and help us spread the word.

Here’s to a great academic year and here’s to responsible choices.

Cheers CaroleB

Posted by Carole Berry on Tuesday, September 7th, 2010 at 9:17 am in Responsible Choices
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