Employee BBQs Spark Olympic Spirit Across Molson



Above pictured on the left; Francois–Louis Tremblay, Short Track Speed Skating and three time Olympic Medalist with Geoff Molson, Vice President Marketing at Molson.

Bring on summer! To celebrate International Olympic Day on Tuesday, June 23,  Molson fired up the grill and hosted Olympic barbecues for employees in Montreal, St-John’s, Moncton, Toronto and Vancouver (click to see all pictures). Not only the burgers were sizzling. It was a way to spark greater awareness of Molson’s role as the Official Beer Supplier of the Vancouver 2010 Olympic and Paralympic games.

At the barbecues, we took the opportunity to announce the Molson Fund a Champion Campaign, in which the company has committed an initial amount of $80,000 to support 10 designated Canadian athletes. we also announced the names of the ten Molson employees who will be representing us on the Olympic Torch Relay as torch bearers, and everyone got a taste of the exciting fundraising, sponsorship and promotional activities that are upcoming.

Molson Canadian/Export Fund a Champion Athletes:

(click on link to view video with athletes)

The events also included raffles for great prizes, ball hockey, and other games, while employees in Montreal, Toronto and Vancouver had a chance to meet some of our Olympic athletes recipients of the Fund a Champion Campaign. With the Games fast approaching, our Canadian athletes have a pressing need of vital funds necessary to complete their final months of intensive training leading up to the Games in Vancouver. At the BBQ in Toronto Scott Ewart, Molson Chief Officer Legal and Public Affairs said, “Our donations will make a difference to these extremely talented athletes, and help them realize their dreams.”

In Montreal, Geoff Molson, Vice President Marketing Molson spoke to employees and said, ” Molson is proud to be an official supplier of the Vancouver 2010 Games but more importantly we are great fans of our Canadian Olympic and Paralympic Athletes and we are excited to be able to meet and support them in their quest for an Olympic medal.”

Watch a video of the event and Geoff Molson’s speech in Montreal (in French).

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Proud to play our part

The 2010 Olympic Games belong to Canada, and they belong to us.  At Molson, we are proud to play our part in uniting Canada’s Olympic spirit from coast to coast. We are looking forward to sharing a true taste of Canada with the world in 2010. Not only is Molson an official supporter of Canada’s Games but we’re also fans – let’s go, Team Canada!

Cheers! @MolsonSeb

4 responses to this entry

  1. Thanks again for the great time Molson employees! You are an inspiring bunch of people. I had a blast touring the brewery and enoying the bbq that was put on. Thanks for your efforts in getting me to 2010! See you there! Brittany

    Brittany Webster
  2. “WOW!” Thats all I have been saying to myself about everyone at Molson lately, I just cant get over how helpful and kind every one was at the BBQ. We got toured around the brewery first off, which was very amazing to see how it all gets put together. Since we didn’t have much time Brian suggested I come back with some friends for a more detailed tour…..WOW again! Not only is Molson helping me reach my full potential in the OWG, but they are good kind people who like to share. That really says something in this day and age were the personal touch is being replaced by quick profits. Hats off to Molson and all its wonderful employee’s! Thanks again guys.

    Tom Velisek
  3. [...] site where you can see photos and personal videos of the athletes they have sponsored. the link is http://blog.molson.com/community/2009/07/06/employee-bbqs-spark-olympic-spirit-across-molson/ if anyone is [...]

    A Big Thanks to my Sponsors « Brittany Webster
  4. Thanks again for the great time Molson employees! You are an inspiring bunch of people.


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